When revenue growth puts the business under pressure
A management view of margin, cash collection and the operating demands behind a growing order book.
Dr. Ali Boorang
Management & business insights
Perspectives on leadership, market development and the operating decisions behind business growth. Read the full articles, with sources and context.
An investment decision begins with the operating constraint
Before approving another project, identify the constraint, compare alternatives and name the person responsible for realizing the benefit.
A strong executive team makes decision ownership clear
How to separate consultation, approval and execution without turning every disagreement into another meeting.
Building a Market Means Earning Trust
What market development in the Middle East has taught me about dealer capability, local proof, product responsiveness and the patient work of earning confidence.
Market developmentDealer partnershipsLeadership
EFL702: Heavy-Duty Work Without the Diesel Assumption
A field-focused look at why a seven-ton lithium-ion forklift matters: not as a technology statement, but as a practical answer to demanding industrial work.
Heavy-duty equipmentLithium powerMaterial handling
Electrification Starts with Energy, Not Just Vehicles
Why industrial electrification depends on a reliable energy platform, scalable storage and engineering that creates operational value—not technology in isolation.
Energy storageElectrificationIndustrial technology
EP Telematics Boosts Fleet Efficiency and Safety
A practical view of how real-time utilization, battery, maintenance and operator data can improve productivity, safety, uptime and total cost of ownership.
Fleet managementTelematicsOperational excellence
Read the full articles here. References and original-publication links are included where relevant.
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